Skims

SKIMS may have been founded by one of the world’s most famous and influential women – the one and only Kim Kardashian – but the story behind its inception is one we can all relate to. After more than a decade of struggling to find the perfect shapewear, the beauty and fashion mogul finally decided to take matters into her own hands, launching SKIMS in 2019. The original line not only broke the mould with a diverse range of shades, silhouettes and sizes, but it also broke the internet, reportedly selling out in minutes. Since then, SKIMS has expanded its body-enhancing solutions to include underwear – think barely-there bras, second-skin thongs and sculpting briefs – and loungewear.